The Path of the Entrepreneur 101
Information, Tips, Advice and Encouragement to Help You Succeed as a Founder
Introduction: To Start a Business or Not to Start a Business? That Is the Question
Use the North Star Strategy to Guide You to the Right Business Choice (see Medium substack article)
Depending on the kind of business you are trying to start and build, you might or might not need to read this article.
Beware of Scams
On second thought, it might be worth reading for all.
There are many great examples of people who have succeeded in business, many of whom started out with humble beginnings.
Read about ?????????? Although she started her business in more than a century ago????, the business principles she followed are timeless and will provide you a basic foundation for any kind of business.

Madam C.J. Walker: An Unexpected and Unbelievable Success
Becoming the First Female Self-Made Millionaire*
in the U.S. Despite a Humble Beginning
By following the business principles in this article that helped Walker succeed, you’ll be starting out right.
Of course, one of the most important things about starting a new business is to……
Since mindset is so important in starting and running a business, let’s discuss two important mindset princples: failure and grit.
OK, let’s get this out of the way early:
“Failure” Is Not Always Failure: In Fact, It Is Part of Every Life and Business
Grit???
NOW Is the Time
Practical Considerations:
Choosing Your Name
Finances and the Threat of Time
Unless we are wealthy, once of the most important considereation in our business will be money.
Of course, its great if we already are rich or have saved enough money from a job to bankroll our business for a while, but that’s not always (or usually) the case.
Some of us might consider turning to friends and family. However, be careful.
Danger! Danger!
Bank Loans and Credit Cards
The interplay of money and time
Choosign an Office
To Hire Employees or Not
The Big Question: Why Isn’t Your Business or Organization Achieving the Success You Want?
The Answer: It Depends.
Have You Considered a Strategic Alliance
Use the Targeted Rocket Strategy to Get Valuable Customer & Client Leads (published on Substack and Medium)
The Benefits of Prosocial CEOs
Time Management
Burnout
Networking
Social Media
Contracting with pros
